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Storytelling on Social Media?

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Great content marketing tells a good story, and people want to understand the mission and values as much as wanting to buying something for the product itself.  

Have you thought about incorporating any of these strategies?

  1. Develop a story arc - stitch together mini stories on many individual posts into a larger mission or theme
  2. Show, don't tell - using infographics, a stunning visual, or a video
  3. Write like a writer - write with creativity, boldness, and a type of message that grabs attention

Stream episode How to See | You Are a Storyteller by You Are a Storyteller  podcast | Listen online for free on SoundCloud

Inspired by Digital Marketing Institute

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