Pixar's Social Media Strategy

[JoelR]

"Pixar uses a different tone and voice for each social network, which is a strategy that you don't see very often."

https://futuresocial.beehiiv.com/p/pixar-social-media-strategy

My thoughts: Nobody expects a community of one admin to be able to custom craft a different social media strategy per channel.  However, Pixar did a per channel breakdown, which I thought was key and could help community managers pinpoint the channel they want.  For example, if you're not targeting social trends or Gen Z, then skip TikTok.