Lampe, Ellison, and Steinfield's "A Face(book) in the Crowd: Social Searching vs. Social Browsing" (2006) investigates the ways in which users engage with Facebook for social searching and browsing purposes. The study compares the two behaviors, finding that social searching—actively seeking specific information about other users—is more common, while social browsing—casually exploring others' profiles without a specific purpose—still plays a significant role in users' online experiences. The paper highlights the importance of understanding different user behaviors on social media platforms. Keywords: Facebook, social searching, social browsing.
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Lampe, C., Ellison N., Steinfield, C., 2006. A Face(book) in the Crowd: Social Searching vs. Social Browsing'. CSCW'06, November 4–8, 2006
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