This article delves into the understudied area of empowerment within online communities, highlighting a gap in existing empirical research that often focuses solely on individual empowerment in online support groups. It suggests a dual analysis incorporating both individual and collective dimensions of empowerment, proposing that their relationship may sometimes be oppositional. Drawing from community psychology, the paper outlines how empowerment outcomes can be analyzed on a psychological level within online communities. It introduces the concept of communicative interaction to understand how individual and collective empowerment can align. Through testing hypotheses derived from empowerment theory against those from a communicative approach on a sample of online community members, the study finds that incorporating a communication perspective could offer new insights into the psychosocial processes of empowerment in community psychology.
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Petrič, Gregor, and Andraž Petrovčič. "Individual and collective empowerment in online communities: the mediating role of communicative interaction in web forums." The Information Society 30.3 (2014): 184-199.
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