This article offers a comprehensive conceptualization of social control within online communities of consumption (OCCs) by integrating fragmented literature. It defines social control as a system of moderation practices executed across various governance structures (market, hierarchy, and clan) to manage interactions (initiation, maintenance, and termination) in diverse consumer groups. The study identifies future research directions and provides a framework for community managers to diagnose and strategize on social control issues.
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Sibai, Olivier, et al. "Social control in online communities of consumption: A framework for community management." Psychology & Marketing 32.3 (2015): 250-264.
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